Thursday, August 11 2022

The program provides specialized tools to help drive sales, differentiation and overall business growth

LINCOLNSHIRE, Ill., June 29, 2022–(BUSINESS WIRE)–Zebra Technologies Corporation (NASDAQ: ZBRA), a frontline innovator with solutions and partners that deliver a performance advantage, today announced a new vertical market specialization for government and education technology vendors in North America. The Public Sector Specialization Program, developed as a strategic component of Zebra PartnerConnect program, will support the federal government, State and local governmentas well as K-12, colleges and universities.

Zebra’s Public Sector Specialization program recognizes partners’ expertise and investment in government and education technological solutions. Qualified members of the program will have access to unique business-building benefits, including growth incentives, go-to-market assistance, pre-qualified leads, marketing funding, increased event management and planning. distribution accounts, as well as a customizable logo acknowledging their industry expertise.

“Zebra’s PartnerConnect Public Sector Specialization program reflects our ongoing commitment to helping our partners differentiate themselves while helping governments and educational institutions meet their digital transformation needs,” said Bill Cate, Vice President of Marketing and Channels, Zebra Technologies. “By uniting Zebra’s innovative solutions with reseller expertise, local presence and unique capabilities, we can help public sector entities unravel complex technology needs to achieve new levels of productivity, accuracy and speed that benefits their staff and constituents.”

zebra public sector The solutions empower frontline personnel by improving communications, streamlining workflows, and providing situational awareness to improve critical decision-making and gain a performance advantage. Agencies deploying school and facility security, warehouse management, eCitation, Health care and inspection and maintenance solutions can leverage Zebra’s comprehensive product line and partner ecosystem to improve operational efficiency, reducing time-consuming and error-prone administrative tasks. Zebra’s solutions adhere to the highest security standards while providing manageability and longevity, freeing up resources for the utility and enabling convenient and granular control of end-user experiences.


  • Zebra’s new PartnerConnect North American Public Sector Specialization program will support government and education technology providers serving federal, state and local governments, as well as K-12 schools, colleges and universities.

  • Qualified members of the program will have access to start-up benefits such as go-to-market assistance, pre-qualified leads, marketing funding and growth incentives.

  • The PartnerConnect program makes it easier for partners to work with Zebra and to differentiate themselves while rewarding them for their commitment, skills and performance.


Zebra (NASDAQ: ZBRA) enables organizations to thrive in the on-demand economy by making every frontline worker and edge asset visible, connected, and fully optimized. With an ecosystem of more than 10,000 partners in more than 100 countries, Zebra serves customers of all sizes – including 94% of the Fortune 100 – with an award-winning portfolio of hardware, software, services and solutions that digitize and automate workflow. Supply chains are more dynamic, customers and patients are better served, and workers are more engaged when they use Zebra innovations that help them sense, analyze, and act in real time. Zebra recently expanded its industrial automation portfolio with its acquisition of Fetch Robotics and increased its machine vision and AI software capabilities with the acquisitions of Adaptive Vision, and Matrox Imaging. Zebra is #25 on Newsweek’s inaugural list of America’s Most Loved Workplaces and #79 on Forbes’ list of America’s Top 500 Midsize Employers. Learn more about or register for news alerts. Follow Zebra Your benefit Blog, LinkedIn, Twitter and Facebookand check out our Story Hub: zebra outlook.

ZEBRA and the stylized zebra head are trademarks of Zebra Technologies Corp., registered in many jurisdictions around the world. All other trademarks are the property of their respective owners. ©2022 Zebra Technologies Corp. and/or its subsidiaries.

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Media Contact:
Bill Abelson
Zebra Technologies

Industry analyst contact:
Kassia Fahmy
Zebra Technologies

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