Head of the Public Relations Unit at the Ghana Education Service (GES), Cassandra Twum Ampofo added another feather to the hat by being named “Outstanding Communication Professional of the Year – Public Sector” at the inaugural awards ceremony. National Corporate Governance and Leadership Awards.
The event, which took place at the Labadi Beach Hotel in Accra on August 13, was chaired by Professor Emeritus Stephen Adei.
National Governance & Business Leadership Awards is a high impact C-level, economic empowerment and leadership awards program developed by RAD Communications, to champion good governance, economic empowerment and job creation in Ghana.
The event aimed to celebrate and reward excellent companies, organizations and individuals across Ghana.
The 2021 NGBL Awards were themed: “Leadership and Nation Building: Realities, Challenges and the Way Forward in Contemporary Ghana”.
Less than a year ago, Ms. Ampofo was named “Communication Personality of the Year” at the 2020 National Communications Award.
With over 11 years of experience in media relations, crisis communication, employee and industry relations, customer service, stakeholder engagement and corporate affairs, Cassandra Twum Ampofo is a formidable force in the communications industry.
She is currently the head of the public relations unit of the Ghana Education Service; a public sector agency with the largest number of employees in Ghana.
Ms. Twum Ampofo is presented as a results-oriented communication expert with a wealth of experience in the development and implementation of communication strategies and the management of public relations campaigns.
These strategies have greatly enhanced the visibility of the Service’s brand through effective communication of preschool education policies and the establishment of GES’s online presence.
Communication campaigns such as the Double Track and Semester system, the Back-to-School Secondary Education Improvement Project (SEIP) for the World Bank, Right Age Enrollment for UNICEF, among others, are local and international communication strategies led by Ms. Twum Ampofo for the One service.
When not practicing, Cassandra is enthusiastic about teaching future communication professionals. She is therefore also a part-time lecturer at the Ghana Institute of Journalism.
She is also one of the voices behind the annual National Independence Anniversary Parades and also one of the MCs for key educational events such as the annual Presidential Awards.
Cassandra is an accredited member of the Institute of Public Relations Ghana (IPR) and also a member of the International Professional Managers Association (IPMA-UK).
She was also named one of the top 10 women in public relations for two consecutive years; 2019 and 2020 by Women in PR Ghana.